ESCO is an Argentine company that offers capitalization and savings plans for cars, motorcycles, trucks and other assets.
Their salespeople are spread throughout Argentina and needed a modern, offline way to get the latest plan prices and manage their orders.
Through a user-centric strategy, we created an easy-to-use platform that replaces the use of PDF material and allows you to always have up-to-date product catalog information.
To facilitate the progress of the project stages, we worked with prototyping that allowed us to show the progress and review each step together with the ESCO team. In this way we arrived at the final product with each function verified and tested by users, which optimizes work times and allows us to work on additional features with greater precision.
We worked on a two-month Product Design process together with ESCO’s Producers Team
In parallel, we took current identity resources to understand existing fonts, colors and intent to give art to the scheme.
Additionally, we created a CMS based on WordPress that allows the management of prices, plans and contents for each asset according to its category.
Each content is exposed to the app which synchronizes new content and saves it for offline use.
Currently, the application is used by more than 3,000 producers working with ESCO throughout Argentina.
